The National Federation of Roofing Contractors (NFRC) is the UK’s largest trade association, representing the roofing industry and all that work in it.

They needed a more robust and reflective identity which could be used by their in-house marketing team and by their own members.

A new logo, colour palette and house font were created for launch in 2018.

The project
Brand identity
Brand guidelines

A new logo

A new NFRC logo to reflect the organisation’s commitment to professionalism and progression.

New photography

To reflect a changing membership.

Brand guidelines

A set of brand guidelines was created to show best use of the new identity.